Ok, Ok, so I am being a little theatrical here, but there is no doubt that the massive growth of the smart phone and tablets has seen a growing differential between the number of searches done on the desktop computer and mobile devices. With this in mind it is important that if you have any type of business online or offline, then you must have a mobile marketing strategy.

Ensuring that your website can be viewed easily on a mobile phone as well as a desktop computer makes sure that you are ahead of your competitors, giving you the edge.

Text message marketing has been around for a long time and the drop in the price of setting up and running mobile messaging campaigns has made it more popular allowing small and medium businesses to take advantage of this very successful marketing method.

As mobile internet speeds have increased, so has the amount of time that people spend online, searching and even buying products and services.

Smart phones are now outselling standard phones by 5 to 1 and anyone ignoring these numbers will lose out in the near future, to those that take advantage of these numbers now.

Just think of how you, your friends and other members of your family use your mobile phones these days. We carry them with us 24/7 rarely do we switch them off.

Here are some of the most recent figures.

Mobile Phone search Figures

• 66% use mobile search while watching TV, something which should get advertisers thinking.
• 61% said they use it at work.
• 75% said mobile search makes their lives easier.
• 63% said access to mobile search has changed the way they gather information.
• 32% said they use Mobile search more than search engines on their computers.
• 84% use mobile search to look for information on local retailers, such as opening hours, address and contact details.
• 82% look for online retailers.
• 73% find a specific product or manufacturer website.
• 71% learn more about a product or service having seen an advert
• 68% use it to find the best price for a product.

Facebook is Top of the Mobile website

It does not matter how many competing websites there are for a particular keyword phrase, what matters is the strength of that competition.

To give you an example, lets consider you going into a motor race and there are 1000 cars in that race. That is a lot of competition and winning is going to be hard if all things are equal. Now, lets look at another perspective. The car you are driving is a formula one car and the others are all standard road saloon cars. Now, it does not matter how many other cars are in that race, you are going to win it.

The same goes for your niche and the keywords that you want to rank for.

If you are looking for a niche do not be scared of the competing pages, you need to look at the strength of the competition. Try and stay away from the niches that have tough and strong competitors. These include life insurance, credit repair, gambling or accident lawyers.

These markets are very lucrative and therefore have a lot of people and companies involved spending a lot if time and money. They also are up to date with all the latest techniques on how to rank well. You are racing against formula one cars with more experience and money than you.

If you are already in one of these tough niches then you have two choices, dump it and go for something else or dig deep and be prepared for a long drawn out and tough fight.

If you have any questions just ask them via my contact us page. I will do my best to help you.

There is an easy formula to help you get your website ranked on google and the other major search engines.

If you follow these tips you will find that your website content will begin to rank a faster and for longer.

The first thing is to make sure that you have your keywords in the main title of the page or post. Some people say that it should be as close to the start of the title as possible in fact the best thing is to have the phrase you want to rank for at the very beginning of the title. I have not found a discernable difference but I do try to do this if possible. (apart from this particular post, where I have the phrase at the end)

Write a decent length article I try for around 300 words or more. This is not always required but if you are going after a highly competitive keyword phrase then the longer the better..

Your keyword density should be around 1.5% to 2% but no more than 3% to help get your website ranked fast in google.

Using H1 header tags with your keywords in the sentence will also help to get your website ranked in good time.

You should also put your keywords in italics, bold as well as underline an instance of your keyword phrase. This should be 3 seperate insantces to get your website ranked for the best results.

If you can then also use h2 and h3 header tags. This is another reason why you should have at least 300 words on each post otherwise it looks odd. I do not always manage this but can still rank well for less competitve phrases and keyowrds.

An image on your website not only makes the post look more appealing and pulles the reader in but it also helps to get your website ranked well on google. It is important to use the image alt text once you have added the picture. Try and make the image relevant to your post.

Try to use the keywords in the last sentence as well as the first.

Linking to other internal pages or posts on your website also helps google to confirm that the page is relevant to your reader and deserves the top spot, or close to it on their mighty index.

The last thing is to make sure that you get your website ranked fast on the google search engine is to bookmark it. I use the pro version of onlywire as well as auto social poster pro and feedburner to send syndicate your RSS feed.

IF you link out to a number of other external sites some say it is better to add nofollow links to them but I do not always do this as I think google wants to see a mix which helps to get your website ranked well and in record time.

Get Your Website Ranked In Goolge Fast

1. The Keyword Phrase should be in the title
2. Create an article or post with at least 300 words
3. Use a keyword density of about 2% do not go over 3%
4. Put the Keywords in <H1> header tags
5. Bold your keywords
6. Put your keyword phrase in italics
7. Underline your keyword phrase
8. Add an <H2> and <H3> header tags with your keywords included in the phrase.
9. Add an image to the page and use the keyowrds in the alt tags.
10. Use the keywords in the last sentence
11. Link to another relevant internal page on your website
12. Use only wire to bookmark the page
13. Use Auto Social Poster Pro if you have it
14. Use feedburner to post your RSS feed

It is not about getting everything perfect, in fact the more you mix is up the better. It is important to look natural and this will not be the case if all your outbound links are nofollow for example.

But, if you follow the top tips above you will see an improvement in your results. You do not have to use every one of the tips on every post or webpage but the more the merrier.

I use a pluin called SEOpressor and there is a review here. You do not need to have it but it does automate the process and makes it all much easier to do.

So try out all or some of the above and see how fast you can get your website ranked.

Google is continually striving to improve the way we interact with the internet. They are innovative and forward thinking. Some things they get right and some they get wrong.

I love this about them, they are not afraid to try things.

One of the ways they tried to improve our google experience was to interact with our computers. This has lead to many of us jumping up band down shouting ye ha or wa hoo and a number of other excited expletives. Unfortunately, this can be followed with severe bouts of depression and outbursts of tears and tantrums.

Let me explain, a few weeks ago I had an email from someone who was ecstatic, they had setup a website in a tough niche and they had been working hard to get it ranking for what I had told him were very, very difficult keyword phrases to rank for. He was writing to rub my nose in his superb SEO skills and to inform me that I did not know what I was talking about. Several of his keyword phrases were now at the top of the google search results. Numero uno, number one the top spot and all within a matter of weeks. He was so excited he thought all his birthdays had come at once. He, was ready for the money to come rolling in in bucket loads.

He was of the opinion that this SEO stuff was indeed a piece of cake.

Now, I do not like to see a grown man cry or to wet on his fireworks but, I had to tell him that although he was looking at his website on the top spot for his keyword terms, the rest of the world could not find them on page 10 and beyond for anything at all.

Google Search Results Can Be Unique To You

The reason is that google wants to make your experience the best it can and one of the ways it does this is to hijack your computer if you use the google toolbar or are logged into your gmail account. Websites that you visit regularly are often placed higher up the results for your convenience.

He had been doing two things that helped his meteoric rise to SEO stardom (on his computer only disappointingly)

First he used to type his domain name into the google search box instead of the address bar and he was also searching for his keyword phrases daily, searching down the results pages until he came to his site and then clicking on it. Google had noticed this and in their desire to help him, or maybe they do it for a laugh, who knows, they then placed his website to the top of his personal results pages.

If you are going to check your own rankings do so through a proxy server and also stop google from following your search patterns in the settings pages.

Luckily, he was able to cancel his order for the Porsche Carrera and he has now stopped swearing at his computer. I have told him that things can only get better and he will get over the overwhelming feelings of disappointment that he feels, especially when his site does get recognised by google as the authority place to go for his niche and can be seen by the rest of the world, or at least the UK where he is based, and not just on his machine.

Good luck and do not get fooled by the mighty google search results appearing on your pc.

Getting Accurate Google Search Results

If you want to get accurate google search results then the best way is to use a proxy server. You can use hidemyass.com, freeproxyserver.net or zend2.com. Go to one of these sites and go to google.com or whichever google site you want to check your ranking for and then search for your keyword phrases you will then be given the google search results as seen by anyone else when they do a google search.

The other way is to use a firefox plugin called google global. You can then check a list of other google websites  from within the firefox browser instantly.

So, dont be fooled into thinking that you are number one just because you can see your site on the top of your search results, use the techniques above and get the right google search results.

Pro Tech Roof solutions have recently setup a website for their clients to go and check them out. 

Their marketing director as talking to me about pro tech roof solutions services and products. They use direct marketing to generate their clients and then use each client as an example of the quality of their work and also for referrals.

The problem is that the pro tech roof solutions website has absolutely no on page optimisation and no thought has gone into the keyword research or the general design of the site.

This means that not only will no one find the site when they are looking for roof repairs, roof coatings or any of the other keywords related to the products and services that pro-tech roof solutions offer.

Also, if people do find the site by searching for the term “pro tech roof solutions” once they get to the site, it is confusing and does not do the product or the service they offer the justice they deserve.

Pro tech roof solutions are not the only ones with this problem

Pro tech roof solutions are not unique in this. So many companies throw up a website in their desire to have an online presence but fail to actually sit down and plan out what they actually want from a website.

As a company that uses a lot of direct marketing which is very expensive to generate leads, I wonder how many they actually lose when clients visit the site.

If you run an offline business and want to get more business by selling your product or service via the internet and your own website then make sure that you spend some time to sit down and work out exactly what you want from a website. Is it to provide information, generate leads, be a place to show off your work, validate the fact that you are a professional company or all of the above?

Whatever it is you will need to spend money on getting your website right but, if it is done properly then you will reap the rewards many times over. Once the site is done then all you need to do is maintain it by adding regular content which takes very little time or money but will make sure that once a visitor comes to your site they are impressed and stay on there for enough time to favour your company when it comes to ordering your product or service.

If , on the other hand you want to start generating business from the search engines then this will take a lot more work on your search engine optimisation, especially in a competitive market. But start with the basics, get that right and you are half way there.

I know that the products that pro tech roof solutions are great, they just need their website to back that up.

Pro tech roof solutions provide ceramic based acrylic coatings that protect and enhance your roof.

You can find out more about pro tech roof solutions from their website.

Anchor text link builder is a free tool that will automate the process of generating anchor text to multipe urls.

If you are involved in any form of search engine optimisation then you need to be using anchore text. The anchor text link builder is really simple tool but very effective and will save you a ton of time. Anchor text link builder is also easy to use.

Anchor text is the highlighted text that is used to link to another wbsite. It is a good idea to use keywords as this will be picked up y the search engines whne they spider your website.

It is also important that the link goes to a relevant page on your site. Not always the front page. This is called deep linking. If you deep link to a page on your site that is very relevant to the anchor text that you use then this will also help your rankings for the given keyword.

Also, if the page where your anchor text appears is also relevant to the keyword and even better, has a high google page rank, then this will help you gain authority status and rocket your pages up the search engine rankings.

One link from another authority or high pr website is worth 20 links on a non related site or webpage.

Using the tool is simplicity itself.

Anchor Text Link Builder Instructions

Simply add the list of URL’s or target pages into the left hand box and a list of the anchor text that you wish to use in the right hand box.

Enter You Data into the  Tool

FREE SEO Tool Options

Click the boxes on the options that you want. They are self explanatory.

Anchor Text Link Builder Results

Once you have entered all of this then tick the relevant boxes underneath like the nofollow tag then click process.

The results will be produced in the bottom box. Copy and paste the code and it is ready to be added to your website, blogs or to include in your article or bio boxes.

This link builder tool is free to use so pass the link onto anyone you know that has the need to use anchor text in their SEO efforts.

If you have any problems or issues with this or any of my free tools then let me know via my contact form.

Time is money so try out the anchor text link builder for youself and see the results.

To find out more about the software then check out the details by clicking on the link below.

Auto Social Poster

This is the first of many independent sites that will be available to help local companies in local areas to improve their search engine rankings.

Gordon Reid the Marketing Director is a great guy and is looking after this fledgling launch. Our next site will be in the West coast of Canada, followed by Leeds in the UK .

Each site will have an SEO specialist who will be on hand to consult with local companies to help them get the best out of their SEO efforts.

check out www.SeoServicesNB.com and let me know what you think

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