A GREAT title should Grab the attention and peak the interest of the reader, pulling them in and making the desire to scroll down or click through irresistible.

If you are not too worried about ranking your website and rely on social media and paid advertising for your traffic, then creating a face-slapping, attention grabbing and banging headline is the only consideration.

If all you are interested in is getting noticed by google in an attempt to get the site ranked and drive organic traffic to the site then the composition of the title is the most important.

In reality, most of us want a combination of both.

Learning how to write an effective title, is as important as writing great content. Not only does the title have to be eye catching but, it also helps a lot if it is structured in a way that google loves.

 
 
 

Managing your online reputation is important. The power of the consumer is stronger than ever with the Internet. Consumers can damage you and your business’ reputation very easily with blogs, review sites, social sites like Facebook and even Twitter.

What happens when someone puts your business name into Google? Or Facebook?

If you don’t know it’s time you found out and discovered the traces of your business that people can see there.

What’s said about you and your business on the Web can affect you as well as your company, both positively and negatively.

Are you aware of the looming threats and reputation attacks on your business?
Are you managing your company’s online reputation?

 
 

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